Journal
We are building one product and writing down what we learn along the way. No claims we cannot evidence, no advice we are not qualified to give. Just what is actually true about how skincare is made.
These first entries were written together when the site went live. From here they will appear as things happen.
- 22 September 2026Dermatologically tested is about the test, not the result
The phrase tells you a test took place. It does not tell you what the test found, and those are different things.
- 17 September 2026Why we do not say sustainable
From 27 September 2026 the EU prohibits generic environmental claims. We had already decided not to make any, and this explains both.
- 12 September 2026Irritation and allergy are not the same thing
Two different events produce similar looking skin. The clearest way to tell them apart is how long the reaction took.
- 12 September 2026What the skin barrier actually is
The skin barrier is a physical structure about as thick as cling film, and everything it does can be measured.
- 12 September 2026Your skin has a pH, and it is lower than you think
Healthy skin sits at around pH 4.7, lower than the number usually printed on a cleanser. What the acid mantle actually does.
- 12 September 2026What a moisturiser actually does
A moisturiser does not feed your skin. It manages water, by three mechanisms, and they are not interchangeable.
- 11 August 2026Fragrance is one word that can cover dozens of substances
One word on a label can stand for a long list of substances, which is why our first product contains no fragrance at all.
- 12 August 2026How to test a new product properly
A practical method for evaluating any new product: small area, one at a time, and enough time to learn something.
- 11 August 2026A GMP certificate is about the factory, not the formula
ISO 22716 says how a product is made, not whether it works, and we checked ours with the certifying body directly.
- 11 August 2026Every product has to survive being used
A preservative efficacy test runs for 28 days. Our product has passed it, and the report is on file.
- 11 August 2026How to read an ingredients list in thirty seconds
The order of the list is the information. The first five entries tell you most of what a product actually is.
- 11 August 2026What a batch number tells you
The small code stamped on the base is what makes a single jar traceable, and what makes a recall possible at all.
- 11 August 2026Why free from labels often mean nothing
A product can advertise the absence of something it was never going to contain, which tells you nothing about the product.
- 11 August 2026What we said no to, and why
Four formulations were reviewed by an independent licensed pharmacist. Three were set aside, each for a specific reason.